Alder Hospitality Management

Our Achievements

Operating Performance

  • A history of meeting performance standards criteria with tourist authorities and motoring organisations along with the brand standards compliance demanded by franchisers
  • A record of complete compliance with all regulatory legislation
  • The provision of a centralised accounting function that fully meets the needs and expectations of client operators, unit managers, franchisers, bankers and the regulatory authorities
  • A consistently effective sales and marketing support, particularly in the field of third party booking agents and corporate central reservation systems
  • An expertise in the field of central purchasing, benefiting all associates

Holiday Inn Huntingdon Racecourse

  • Involved in the planning and opening of this full service “Open Lobby” concept Holiday Inn (the first of its type in the UK outside of London)
  • Since opening, the hotel has maintained excellent Brand scores and trading continues to grow and exceeding budget expectations

Chilworth Manor

  • Transforming Chilworth Manor (acquired early 2001) from a University owned conference centre into a successful full service hotel and conference centre meeting the needs of local, national and international markets
  • Re-branded in 2010 into a Best Western Hotel
  • The development of a widely acclaimed Spa and Leisure Club operating adjacent to Chilworth Manor. Currently with over 800 club members

Nuneaton Holiday Inn Express

  • The successful opening in late 2005 as a new build and subsequent management of the Days Inn Nuneaton following AHM’s professional involvement in the project from inception
  • The re-branding of the hotel from a Days Inn to a Holiday Inn Express in 2010

Haverhill Days Inn

  • Professional involvement from inception through to the difficult opening of the Days Inn Haverhill in Spring 2007 (the hotel was struck by a freak tornado hours after opening). AHM’s hands on management approach has been a key element in the hotel’s success
  • The hotel was voted Days Inn of the year in 2008 and has achieved the top grade every year in Days Inns annual Quality Standards audit

Holiday Inn logo
Days Inn Logo
Best Western Logo
Holiday Inn Express Logo

Alder Hospitality Management Ltd.
Registered in England No 3897278. Registered Office: 29 Wilderness Heights, West End, Southampton, Hampshire. SO18 3PS